Using “Social Bookmarking” Sites to Boost SEO

June 30, 2006

I have not experienced whether or not it is possible to increase search engine rankings by being listed in popular “Social Bookmarking” sites such as “Del.icio.us“.

For those who are unfamiliar with social bookmarking (SB), SB is simply a way to store your favorite websites (bookmarks) on the Internet, rather than on your local machine’s web browser.  This makes it easier to access your favorite sites from anywhere. It also makes it easy to search through hundreds, if not thousands, of your links and find what you’re looking for quickly.  SB sites allow people to share their bookmarks with others, creating a large network of quality sites that can be “ranked” according to popularity with real, live humans. 

I am conducting an experiment on one of my domains, Best Law Firm Sites, a directory of the best-designed law firm websites that I could find on the Internet. On the page, I am including the top 3 social bookmarking sites: Del.icio.us, Furl, and Digg.

I have read numerous articles that claim that “one-way backlinks” (coming from Social Bookmarking sites) are a good way to improve a Google PageRank.  And, since Google search results are getting more and more cluttered as people learn how to spam the automatic web crawler, people are moving towards relying on sites that have been “confirmed” by live humans. Sites that are popular and bookmarked in other people’s accounts are beginning to yield better matches than the automatic-engines.

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5 Responses to “Using “Social Bookmarking” Sites to Boost SEO”

  1. techietalk Says:

    feel free to leave your comments.

  2. saman Says:

    can anyone spam via sb though?

  3. techietalk Says:

    Probably. Where there’s a will, there’s a way. It may be easier to police SB databases than the Internet as a whole.

  4. saman Says:

    sure,
    i’m just talkin’ that as surfers looking for some wired news we still can trust no-one. even sbs

  5. datarecovery Says:

    Yes will surely benefit the sites popularity.


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